New mailing lists from Marigold Technologies target consumers by ethnicity, language, religion, and country of origin
Seattle, WA — April 19, 2007. Marigold Technologies announced today an exciting new array of mailing lists that enable direct marketers to target consumers by ethnicity, language, and religion. In addition to overall lists for the fast-growing Hispanic market, Marigold now offers mailing lists for more than 20 Hispanic countries of origin.
"With the growing emphasis on relevant messaging in campaigns, direct marketers are asking for access to consumers by ethnic identity," said Blake Sitney, president and CEO of Marigold Technologies. "Our carefully built lists can be the foundations for campaigns that tell consumers, quite literally, 'we speak your language.'"
Marigold's new offerings include more than 150 ethnic lists, as well as lists representing larger geographic areas such as the Mediterranean and the Near East. Counts for 39 of the ethnicity and religion mailings lists and for eight of the language mailing lists are available on the Marigold website. Numerous geographic and lifestyle selects are available to allow direct marketers to tailor lists for their specific campaigns.
Data for these lists has been compiled from a variety of sources including participating databases, website registrations, directories, public records, and subscriptions. Marigold verifies and updates these lists to ensure that clients have access to the freshest data.
To enquire about specific lists and selects available for them, please contact Marigold.
About Marigold Technologies
Marigold Technologies, LLC provides an extensive line of direct marketing mailing lists in addition to strategic list brokerage consulting. Trusted by Fortune 500 marketing executives and direct marketing professionals, Marigold Technologies collaborates closely with each client to provide highly-qualified targets for B2B and B2C direct marketing campaigns. Founded by a veteran telecommunications executive, Marigold Technologies provides unparalleled expertise in strategic list acquisition services for the telecom, information technology, retail, and financial services industries. Call 212.696.5000 or visit www.marigoldtech.com.
